Isn’t it so weird and frustrating when your makeup looks so damn good in the mirror until you see yourself on the front-facing camera and you look like you haven’t slept in two days? Not only does a MUA have to make you look good IRL, he/she also has to make you look flawless for your selfies sans filters. Makeup artist Mario Dedivanovic is responsible for making Kim Kardashian West and Emily Ratajkowski look flawless both on and off camera and I think we can all agree that he’s very good at his job. Recently, Dedivanovic spilled all the secret hacks to Allure for looking good whether you’re posing for Instagram or out at an event.
1. Blur shadow borders with a clean brush
I’m guilty of doing this. Don’t try and fade the eyeshadow out with the same brush you used to apply the colour as it will always leave a border. Instead, apply the shadow no further than the outer corner of your eyes and use a clean stiff shadow brush to blend and buff the colour “outward and upward along the imaginary line between your eye’s outer corner and the tail of your brow.”
2. Prep your lips before lipstick
Use a sugar scrub on your lips or a damp washcloth to gently exfoliate your lips so that you don’t apply lipstick over flaky lips.
3. Conceal lash strips
False lashes can be shiny and obviously fake if you use dramatic and dense ones. It can also look too obvious if you use too much glue. Dedivanovic recommends you go for “gluttery groupings of lashes, rather than a caterpillar-like row of identical hairs, and make sure they’re made of human hair, not synthetic fibers, which can look too shiny.” Once you’re done with your lashes, go over the glue with a matte liquid eyeliner to hide it. Go for Ardell as they’re affordable and made from 100% sterilized human hair. He previously showed via Snapchat that he buys Ardell’s demi-wispies.
4. Comb your lashes
You have to comb through them whether you’re wearing falsies or not after mascara as clumps can be obvious on camera.
5. Choose matte
If you’re going to be shown on High Definition on TV or the Internet, opt for matte shadows as they “read better on camera” than shimmery pigments.