It used to be that men just adorned facial hair when they were a) to lazy to groom or b) taking part in Movember. But recently, the beard has had a bit of a moment. I’m no sure who we have to thank (or not thank, depending where you sit on the issue), but the hipster beard is in and according to science, men that have a beard are actually better boyfriends.
The study, led by Barnaby Dixson (who FYI has a beard) found that men who grow a beard were more likely to be considered better long-term boyfriend material.
Why? Maturity, testosterone and masculinity.
The results showed a “significant interaction between beardedness and masculinity on attractiveness ratings.”
Can’t complain huh. In fact, of the 8,520 women, all of them showed a preference for facial hair when they were asked to rate men (with and without facial hair) on attractiveness and on a spectrum of ‘relationship longevity’.
The researched concluded that “beardedness may be attractive when judging long-term relationships as a signal of intrasexual formidability and the potential to provide direct benefits to females.”
Before you start to question whether your S.O should grow a full on mountain man beard, they found that “light and heavy stubble faces were more attractive than either full beards and clean-shaven faces.” Makes a little more sense now.