What happens when an innovative NZ lighting and furniture design company meets with a luxury car brand dedicated design and technology? Something worth L’exhibiting of course.
On one of their many global domination tours ‘Resident’ founders Simon James and Scott Bridgens chanced upon a creative design display in Milan that featured Lexus and were immediately smitten.
It didn’t take long for both companies to become closer together and in July, Lexus announced a new partnership with the fast growing New Zealand design house. Shared design and innovation philosophies are the foundation for this partnership, and they’ve been working closely together since then on opportunities to jointly express their combined vision moving into 2016.
The start of this is L’exhibition, a chance for both current and ‘would be’ customers to experience and appreciate the art and creativity of both brands under the same roof. Aside from Resident influencing the L’exhibition venue with their design expertise and displaying a selection of their new products, Lexus will also be showcasing some model changes to the line-up, including the all new, completely designed Lexus RX.
Image Credits: Residents