Kiwi Brand “I Love Ugly” Gets Slammed For NSFW Sexist Campaign

2015 has been on the right track in creating a huge feminist wave that permeated everyone’s feeds and minds. Even the 2016 Pirelli calendar went for female role models of our generation in lieu of sexy supermodels. No more boobs and glossy lips, just au naturale depictions of a diverse selection of women who have achieved great things.

Kiwi fashion label “I Love Ugly” has released their NSFW campaign for their new men’s jewellery line and of course, they had to objectify women’s bodies as some type of inanimate sex prop. Nudity in fashion is not a new thing, nor is it gasp-worthy. But this campaign isn’t even sexy – it’s just awkward and seriously regressive considering how much we have progressed this year.

 

 

 

Image Credits: I Love Ugly


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