Lovers of makeup are uniting after a recent trend of makeup shaming. It seems that every week there’s a new thing people are being shamed for and a just as strong counter movement flares up in response. When arguments are fought via hashtags it’s usually the people with the most entertaining counter argument that win (or at least gets the publicity.)
In this case #thepowerofmakeup has definitely won, with proponents doing half their face in makeup. Nikki, a Youtuber who does makeup tutorials started the trend with this video.
“I feel like lately makeup shaming has become a thing. It’s as if putting makeup on to have fun is a shame. Therefore, I thought it would be cool to show you the power of makeup. A transformation.” she says.
It’s not always about impressing boys, or being ashamed of yourself, as one Instagramer puts it “But, I’ve learned and realized I was not wearing makeup to impress anybody but myself. It shouldn’t matter how much makeup a girl is wearing or not wearing. A girl isn’t “catfishing” you just because society taught you to believe she isn’t beautiful without makeup.”
#thepowerofmakeup Since I first saw the net-breaking @nikkietutorials video of the power of makeup, I was so inspired. To be able to love makeup, you must be able to love yourself first (if not, how the hell you'll gonna love somebody else?!) and if not, it's just makeup! You are not your eyeliner or your lipstick; you are a lovely person with your own personality that chooses to do whatever you want. #powerofmakeup
Inspired by @nikkietutorials' Power of Makeup video that's gone viral (if you haven't already seen it, you should check it out), #AU #beautyvlogger and IT Girl @stephanielangemakeup created her own #Makeup #Transformation video using #Itcosmetics . We love the message these ladies are spreading: Makeup is an empowering form of #expression and an #art; at the end of the day, if it makes you more confident and happy, that is ALL that matters! #regram #beauty #empowerwomen #naturalbeauty #embraceit #thepowerofmakeup #beautifulbeforeANDafter