The idea of authenticity is not new; Shakespeare wrote, in Hamlet – back in the early 1600s – “to thine own self be true” and much more recently, it’s become a buzzword in the personal development space before taking root in our work lives and leadership culture. A simple Google search shows how prolific the […]
If you’re looking to succeed, you’ve got to be passionate. You’ve got to be driven and you’ve got to care. You know what makes that a whole lot easier? Surrounding yourself with people who think the same way. In my experience, some of New Zealand’s most talented and driven individuals can be found in small […]
As a marketer, I quite often talk about the ‘Why’ behind our company. Understanding the purpose of our business is ultimately what our brand is built on. So, what’s your ‘Why’? We have all heard about company mission statements, but what about your mission statement? I believe that building a personal brand is just as […]
I once heard it said that a successful negotiation is when both parties feel a little aggrieved. Put another way, this is the idea that if both people feel only a little hard done by, then the negotiation was probably fair. The reality is that negotiation involves compromise and, especially when conflict is involved, we […]
True leaders who inspire, motivate, coach and push people to achieve more than they would otherwise do are very seldom liked by everyone they lead, at any given moment in time. Many people find it uncomfortable being stretched and challenged – even when the end result will likely be more rewarding for them in […]
My appreciation of the efforts of young entrepreneurs is no secret. This month, I wanted to introduce you to Donielle Brooke, Founder and Creative Director of Designer Wardrobe. I was an early investor in Designer Wardrobe, and I never cease to be impressed by what Donielle manages to achieve, despite the challenges she’s faced. Donielle was […]
I’m in a privileged position. I work for myself and run a successful business. In a typical week, I’ll work Monday to Thursday from nine to five and knock off early on Friday to have a long weekend with my family. I travel three to four times a year and don’t have to worry about […]
Many marketers think the wider their potential market is, the greater the opportunities for marketing. But, the options for more specialised, niche businesses also abound. Successful marketing is all about appropriate and relevant targeting and it’s hard to do that if your market is “anyone – men and women – aged 5 to 95”. Although […]
As part of my role in the Entrepreneur’s Organization (EO), I’m part of putting on the annual Global Student Entrepreneurs Awards (GSEA) and, each year, I’m absolutely blown away by the talent and ideas that some of these young people have. There are many ‘student in business’ success stories; from Facebook’s humble beginnings in a […]
We’re not all Ivanka Trump who has the backing of her ‘daddy’ to help her set up a business of her choosing, nor are we likely to be surrounded by the politics that she experienced in February this year when her father called out Nordstorm for their decision to no longer stock her brand. So […]
As women we are significantly more at risk than men of experiencing insomnia and sleep issues throughout our lives. Studies from the National Sleep Foundation show that women are not only more likely to suffer from insomnia but also more likely to experience daytime sleepiness AND find it harder to break poor sleep habits. A […]
I’ve always been driven to succeed but when I discovered how to improve my health – life took off. Personally and financially. I fell into health by accident. A flatmate gave me his gym membership. So I gave it a go and felt great. I met my beautiful wife who was a personal trainer (and to […]
From marine biology to life insurance – say what? From highly paid corporate employee to start-up entrepreneur – why on earth? Why did I, a science and math’s enthusiast, go from studying marine biology at Auckland University to embarking on a life-long career in the life insurance industry? Simple really. As an academically bright 17 […]
If you’re thinking that it feels right to take a leap into a new job in 2018, now’s the right time to invest in “you”. The reality is we invest time to help others in the workplace and that’s great, but we typically don’t do the same for ourselves. We’re busy recruiting here at realestate.co.nz...
After all these years in business I have learned so many things and I certainly hope to continue learning new things for the rest of my life. But since 31 December 2016, I have had to very quickly learn something else. I have had to learn how to be open to, and enjoy the praises […]
Many people use the start of a New Year to set some healthy living goals, and businesses should be no different. The office is like a second home for many of us, as we spend eight hours or more each day there. It can be easy to fall off the healthy resolution train at work...
The world of search is often thought of as being shrouded in mystery – and acronyms such as PPC, CPA, CTR. As well as strange-sounding software like Crazy Egg and Screaming Frog do little to dispel this notion. However, despite the jargon, a lot of what it takes to succeed in search is actually based...