Psychology of Hair Colour – Do Blondes Have More Fun?

Do you feel like people approach you more when you’re of a certain hair colour? Did you ever stop to think that your hair colour could impact your salary? Byrdie uses some research to show how our hair colour shapes the way that people perceive us.


Brown/Black Hair: attractive, intelligent, and professional

While studies have shown that blondes are considered more approachable, those with darker hair are considered more “attractive”. They’re assumed to be more intelligent and in this study, they were favored to get hired for a position over blondes and red heads. However, brunettes are also seen as more intimidating and arrogant.


Red: confident, successful, temperamental

When researchers analysed the hair colors 500 CEOs, they found that 4% had red hair. When you consider the rarity of redheads, it’s a big percenage. They’re seen as the least shy of any hair colour.


Blonde: approachable, fun.

It seems that everyone wants to be blonde. And it’s true, they do (or at least are perceived to) have more fun. Research shows that those with light hair are perceived as more bubbly, open and needy. They earn US$870 more on average than brunettes and redheads.


Source: Byrdie